IBF-Accredited Programme 2

Learn Social Media Marketing To Grow Your Business...

Social Media Marketing


In this course, you'll learn:

1. Understand consumer journey and how digital and social media plays a role in the customer journey

2. Learn the G-M-H-T 4 steps process to crafting a social media strategy, and the concept of micro-moments

3. Use content strategy as a way to tell a consistent, cohesive story about your brand

4. Learn about Facebook Campaign, ad set and managing campaigns with Facebook Business Manager.

5. Conduct social media audit and re-optimise ads based on key measurement metrics and generate better results.

6. Get hands-on practice in developing a Social Media Marketing calendar filled with engaging content.


Course Schedule:

Class Code Duration of Training Timing Schedules Singaporeans aged 40 & above Singaporeans aged 21-39 & PRs
3 Days 9am- 6pm

20 Mar, 21 Mar, 22 Mar(OA)

(Individual Sponsored)

(Company* Sponsored)

(Individual Sponsored)

(Company* Sponsored)


1. OA refers to Oral Assessment.
2. *Companies eligible to submit claims for company-sponsored participants include Singapore-based financial Institutions regulated by MAS (licensed or exempt from licensing by MAS) andFinTech firms certified by Singapore FinTech Association (Terms and Conditions apply). SkillsFuture Credit cannot be used to co-fund the programme fees of company-sponsored training programmes.

Click the link below to enrol: